Wes Lewis - CEO
Wes has 20 years of commercial management experience in the US in the craft beer and flavor malt beverage industry. He was on the executive team at Mark Anthony Brands, Mike's Hard Lemonade where in a 5 year period they elevated the company from 10M cases annually to over 18M. Wes has a great deal of experience in building solid relationships with internal and external customers and works well in cross-functional positions.
Brian Johnston - President
With over 15 years of experience in the capital markets Brian has extensive experience in the managing of personnel and the raising of capital, for both public and private companies. He has been responsible for reviewing and signing off on exchange fillings to keep in good standing with exchanges and the regulators. He has been instrumental in the structuring of the company as well as in orchestrating the raising of capital.
Gisele Joubin - CFO / Corporate Secretary
Gisele Joubin is a senior-level professional with a Master Degree in International Business and over 15 years of experience steering corporate, financial and business solutions across local and international environment. With her previous experiences as a CFO and VP Operations for venture listed Resources Corporation she brings extensive management and corporate support to the Company.
Chris Pfeifer - VP of Product Innovation
Chris is one of the most experienced specialty beverage alcohol brand builders in North America with over 20 years of consumer packaged goods. He created Canada's #1 specialty Beverage brand, Palm Bay currently $50 M year in revenue, managed Constellation Brands cold drink portfolio from #3 to #1 in Canada and Mike's Hard Lemonade cold drink portfolio from #4 to #1.