Behind the Launch of the First FMB Bloody Mary
In less than a year, Ennoble Beverages has developed and rolled out in 15 states the first FMB Bloody Mary, packaged in a 16.9 ounce can.
The goal, Wes Lewis, ceo, told Kane’s Beverage News Daily, is to be nationwide by the third quarter of 2019. But that’s not all: Ennoble is developing Bloody Caesars in Canada. “They prefer Bloody Caesars to Bloody Marys,” he explained. And in the third quarter Ennoble will launch Fridays Cocktails under license from TGIFriday’s. Fridays Cocktails will also be an FMB. READ THE FULL ARTICLE AT KANE'S BEVERAGE NEWS DAILY